Positive change happens through critical mass | The Good Word

Population growth (Photo credit: eutrophication & hypoxia)

Click here for a Good Dirt Radio 5-minute eco-spot on critical mass.

With almost 7 billion of us on the planet, we often get overwhelmed at the exponential force that population growth has over key issues like energy, the environment and the economy. While we may have no control over the big picture, we do have control over our own consumption habits. A large enough number of citizens getting involved can create positive change on a grand scale. Listen in to learn how a certain number of citizens, getting involved and working for positive change, can change climate history through creating a ‘critical mass.’

Click here for resources and information on this topic.

Read transcript below.

Welcome to Good Dirt Radio, reporting on positive change… taking root.

With almost 7 billion of us on the planet, we often get overwhelmed at the exponential force that population growth has over key issues like energy, the environment and the economy. While we may have no control over the big picture, we do have control over our own consumption habits. A large enough number of citizens getting involved can create positive change on a grand scale.

The ‘critical mass’ theory states enough collective momentum causes change. In his book, The Tipping Point, Malcolm Gladwell says when natural thresholds are reached, shift happens. With climate change, a critical number of people applying simple, readily available ideas and actions that offset current levels of consumption, waste and pollution can help swing the pendulum of atmospheric change away from self-destruction. Marilyn Ferguson calls this phenomenon the ‘hundredth monkey’ theory, in her book The Aquarian Conspiracy. After a few monkeys learn a new action, more monkeys begin to follow the example until it becomes the ‘new normal.’ With the harsh realities of climate change becoming evident, everyone can find a role, however large or small, in creating a ‘new normal.’

Durango, Colorado’s Dean Anderson is an author, speaker, ‘change-leader’ and co-founder of Being First. CEOs and global clients seek his advice. For over 30 years, Anderson and his partner and wife, Linda, have been helping individuals and business leaders understand the power of numbers in applying positive systemic change. He says consumer awareness relates to climate change.

via Positive change happens through critical mass | The Good Word.

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