Put a Spotlight on your Business:  Get Featured on The Good Word.

Below you will find a vast array of detail on what we do and how much it costs to advertise with THE GOOD WORD, custom marketing packages are also available via The Green Marketing Company.  If you get overwhelmed with options Email or give a call to Steve Schappert at 203-994-3950 to schedule a needs analysis and a free 30 minute  consultation on promoting your business for free.

The Green Marketing Company is setting up a unique opportunity for businesses and organizations to advertise their products or services and promote the good that they do. Basically, we offer two avenues of exposure: an online web presence (both global and local versions) and a printed 11×17 tabloid targeted to a regional audience. Using these two avenues, your company will get noticed in ways that other advertising venues just can’t offer.

Call Today! Get A Free Consultation On No Cost & Low Cost Advertising.                    Call  203-994-3950 or Email Steve Schappert for a free phone consultation right now!

Here’s how it works:

Online:  and  our local sites such as is a global website that shares inspiring stories and ideas about people, planet and success. We are the curators of good stuff, which creates interest and popularity. Most people want to read inspiring stories and be exposed to great ideas that will change how we live on planet Earth. We search for and feature content from lots of different sources—our own and other individuals or organizations that are dedicated to the greater good. is the local version of These sites also share inspiring stories about people, planet and success, and serve as a curator of good stuff. Yet, the focus is on a local level, highlighting positive information from Brookfield. It also includes a local directory of businesses and organizations in the area, as well as featured advertising from local businesses and articles with local appeal.

The genius of these local sites is that most people search by location AND product/service. To find an auto dealer, for example, they would search for “Brookfield Connecticut Auto Dealer.” Because The Green Marketing Company owns, when we add your keywords as an extension, your search engine ranking goes through the roof. Your business will show up high in search results, which is becoming increasingly more difficult to do when companies with deep pockets land on the top page because of huge dollars they can spend on marketing. The Good Word offers you a way to compete that doesn’t wipe out your budget.

Participation Packages:

There are lots of ways you can participate in what we’re doing with The Good Word. Participation packages vary from free opportunities to share the story about your business/organization with us to premium packages designed to give your company optimal exposure and quality content. Contact us to talk about which one is right for you.


• Join us on social media sites, such as Facebook , Twitter, LinkedIn, and other social media avenues. Follow us and we will follow you. Tweet us and we will retweet you. These actions help you “go viral” in the social media world.

• Follow our blog and post your comments on relevant articles to direct people’s attention to you.

• Become an expert columnist. If you have an expertise that is aligned with The Good Word, we can give you a platform for sharing your ideas and perspective.

• Share your story with us. We are always looking for content about companies and people who are doing good things. Send us a press release or article about the good that you do.

Don’t have a website, Facebook profile, or Twitter account? Struggling with getting your product or service or even just your ideas into people’s awareness? Let The Green Marketing Company help you. We’ve got a 4-step approach that will help you define and then create what it is that you do well, as well as produce the tools that will get you where you want to be. Find out more. 

Local Website Participation Packages:

 $100 image link: When we publish your press release or article on a relevant page for free, you can feature your business/organization for six months with a 220×220 pixel image supplied by you with a link to that story and your website or blog.

 $200 custom profile: We will create a custom profile on its own page that includes 1 image and an article up to 500 words supplied by you, which we will optimize with key words (tags) and hyperlinks to relevant terms. 1 TWEET PER DAY, 1 FACEBOOK POST PER MONTH Package also includes up to 10 related articles linked to maximize relevance and a link to our main business directory for 1 year.

 $400 profile highlighted on subcategory pages: Your custom profile (explained above) appears on a subcategory page, drawing even more viewers to your business or organization. 2 TWEETS PER DAY 1 FACEBOOK POST PER WEEK

 $800 profile highlighted on main category pages: Your custom profile as a 200-word article appears on a main category page.  The advantages of being on the main category page: Your story and logo/image will occupy the top of the page and will remain in place on that page for an entire year. Plus, because content changes on main category pages, there will be more opportunities for viewers to be exposed to your business or organization. 2 TWEETS PER DAY 1 FACEBOOK POST PER WEEK.

• $1500 Ultimate Social Media: Create 50 custom tweets that link to your website and Facebook account to increase your interaction with customers.  Tweets will post 2-4 times a day for an average of 3 times a day to Twitter and once a day to Facebook for a year .

15%-90% multiple site discount: Receive a discount on each additional local site you purchase. Current local sites include Bethel, Bridgeport, Brookfield, Danbury, Greenwich, Hartford, New FairfieldNew Haven, New Milford, Newtown, Norwalk, Ridgefield, Stamford, Waterbury, Wilton. Discounts for multiple sites would look like this for the $200 custom profile option:  1 town=$200; 2=$370; 3=$510; 4=$620; 5=$700; 6=$750; 7=$800 8=$850 9=$900 10=950 11=$1000 12=$1050 13=$1100 14=$1150 15=$1200.  15 towns in secondary category=$2400; 15 towns in main category=$4800  These are yearly, not monthly rates.
We also offer 6 months with no payments or interest on all advertising & marketing packages over $100.

Printed tabloid: Reach 500,000 for as little as $175 11×17 full color, two-page print publication distributed regionally

The Good Word as a printed publication strives to be an eye-catching collectors item, featuring inspirational stories about people, planet and success. The printed version directs readers to advertisers’ websites and TGW local sites. It shows up everywhere in local communities, especially those places that people might want to grab something to look at in order to pass the time.  (Print Ad Details)

The first edition served as the playbill for GreenFest in Danbury, Connecticut, on July 20-22, 2012. The Green Marketing Company printed 100,000 copies.  Our next addition will be available on January 15 2013.  View sales draft
5 line classified $175, 2″ ad $375, 4″ full color ad $700, advertorial $750 Participation Option:

• $350 banner ad: We will place a banner ad supplied by you (600 x 100 pixels) on the page of the most relevance for one year.

Build your own custom package at any price level.

ACT FAST! Our New social media campaign promoting our 16 websites will greatly increase traffic. Our prices will increase as traffic increases. So lock in these low rates NOW to receive a “ground floor” discount.

Content Creation Services: The Green Marketing Company can help you gain high visibility for your business or organization and creatively market your products/services to your target audience by creating great content.

$350 Online Advertorial: An advertorial is a compelling story about your business or organization that highlights the good that you do. It conveys information and shares an aspect of your company that people would be interested in knowing. It’s effective in getting attention because people are receptive to reading about the good that you do. Services for advertorials include:

  • Discussion of what aspect of your company would create a heart-warming story
  • 1-2 hr interview with key individuals
  • 600-word feature article (key words for search engine optimization)
  • First draft, one revision, and final draft provided
  • Photo gallery with 10-20 photos
  • Main page post on and selected local sites.
  • Posts to our Facebook, LinkedIn, and Twitter accounts.

How else would you use an advertorial?

  • Submit your story and photos to media outlets, such as the local newspaper, your industry magazine, or related publication.
  • Post the story to your own blog or website and social media avenues.
  • Include in your company newsletter or e-newsletter.

Not sure how to submit an article or post your advertorial on social media sites? The Green Marketing Company can identify and place your advertorial in key publications and online resources. We can also help you create more marketing tools that help you get noticed. Find out more.

For more information about advertising with The Good Word or creating unique content that gets attention, call Steve Schappert at (203) 994-3950 or email New Customer Discount - 10% Off Your First Order

Introducing Sears Outlet


2 Responses to Advertising

  1. Pingback: Article Creation and Directory Submission | The Good Word

  2. Wow, awesome blog layout! How long have you been blogging for? you make blogging look easy. The overall look of your web site is wonderful, let alone the content!. Thanks For Your article about Advertising | The Good Word .

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