Category Archives: Tips

How to Choose the Right Eco-label for Your Brand | Sustainability Marketing, The New Rules of Green Marketing Book | J. Ottman Consulting

How to Choose the Right Eco-label for Your Brand October 19, 2011 by Jacquelyn Ottman Eco-labels are an excellent way to enhance credibility for green marketing claims, but they are not without risk. While 28% of consumers look to green certification … Continue reading

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Advertising Tips & Tricks

Advertising Tips & Tricks Q: How much text should I put in my ad? A: An ad should have enough text to inform and convince the reader. Sparse image ads rarely convince readers of anything or prompt them to take … Continue reading

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5 Tricks to Effective Facebook Advertising

Fast Tips For Your First Facebook Ads by Renee Warren on 25.07.2011 Creating the ideal converting ad on any platform can be tricky. I know it! Having tried Linkedin, Google, and Facebook advertising platforms I found it tricky to find … Continue reading

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Persuasive Advertising Theories.

Persuasive Advertising Theories > Free Newsletter: Advanced Creative Skills > Buy Creative Director or Manager CD Sets Every Creative Director should know a little something about advertising theory. “How do these ads work, anyway?” AdCracker does not claim to have … Continue reading

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25 Facebook Advertising Tips | Facebook Tips and Tricks – FacebookFlow

By: Garin Kilpatrick Facebook offers a powerful platform for creating ads that you can target at very specific demographics. The targeting options with Facebook are vast. People share all kinds of information with Facebook about what they like and who … Continue reading

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Advertising Tips & Tricks

Get Your Subscribers Begging For More Just as an experiment, a friend of mine subscribe to ten different opt-in e-mail marketing lists to see which ones are effective. Many websites and online businesses have resorted to sending promotional materials to people … Continue reading

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Small Business Advertising – 17 Advertising Ideas

17 Advertising Ideas for Small BusinessesPart 1: Small Business Advertising Beyond Word-of- MouthBy Susan Ward, About.com Guide Advertising  Ideas for a New Business Business Advertising Free  Small Business Plan Word of mouth is excellent small business advertising – but it’s … Continue reading

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7 Small Business Marketing Tips

1. Don’t Advertise Like a Big Business Big businesses advertise to create name recognition and future sales. A small business can’t afford to do that. Instead, design your advertising to produce sales… now. One way to accomplish this is to … Continue reading

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Local Online Advertising For Dummies Cheat Sheet – For Dummies

Local Online Advertising For Dummies From Local Online Advertising For Dummies by Court Cunningham, Stephanie Brown As more consumers look online for local products and services particularly using search engines like Google, Yahoo!, and Bing, local businesses are realizing that … Continue reading

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